Persuasion: a new approach to changing minds

persuasion_imageThis book was so good that I hesitate to recommend it as I recognize the edge it gives the reader in both career and personal pursuits.  Have you ever wanted advice from a “Dragon” (from the TV show, Dragon’s Den)?  This is your chance because the author reveals all her secrets to success.  It is not a dry text but an amazing story of failure, growth and achievements.   The lessons translate because they address human interactions, not only business relationships.  At 31, Arlene Dickinson was a  single mother of four with a high school diploma.  Ten year later she was the CEO of Venture Communications.  It’s not just a matter of a formula and pure luck….read on! (submitted by MB)

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